Branding Design

Overview

As the sole designer for the ClickZ digital-marketing business in North America, I designed branding for events that drew 5,000+ attendees per year. I produced marketing and conference materials including web banners, social media graphics, printed guides, and large-format signs. In addition, I designed digital and print products promoting the brand’s online content.

Integrating these elements into a set of guidelines, I established proper usage of logos, fonts, and colors; standard sizes for various products; and overall look and feel.

I also wrote descriptions of approximately 20 sessions per conference.

Related projects: Display Ads | Magazine Design | Report Design

Products and Services

  • Signage
  • Display ads
  • Print ads
  • Social media graphics
  • Slides
  • Event collateral
  • Reports and white papers
  • Infographics
  • Print production
  • Animation
  • Photo selection and correction
  • Optimization of images for web
  • Writing, editing, and proofreading
  • Branding

Signage

Welcome sign at ClickZ conference.Sponsor sign at ClickZ conference.Stage at ClickZ conference.

Display Ads

Banner ad for ClickZ conference.Banner ad for ClickZ conference.Banner ad for ClickZ conference.

Display Ads

Labor Day-themed banner ad for ClickZ conference in Chicago.Labor Day-themed banner ad for ClickZ conference in Chicago.Halloween-themed banner ad for ClickZ conference in Chicago.Halloween-themed banner ad for ClickZ conference in Chicago.

Conference Guide

Front cover of ClickZ conference guide.
Intro letter and agenda for ClickZ conference.
Agenda for first day of ClickZ conference.
Agenda for second day of ClickZ conference.
Sponsors of ClickZ conference.
Sponsors of ClickZ conference.
Back cover of ClickZ conference guide.

Branding Guidelines

Cover of ClickZ branding guide.
Logo and fonts for ClickZ branding.
Colors for ClickZ brand.
Ad and sign specs for ClickZ brand.
Specs for PowerPoint slides and event guide for ClickZ brand.